How to find a right domain for your business ?

How to find a right domain for your business ?

Domains are one of the important milestone before starting an online business.

Why is your domain name so important?

  1. It’s your business “first impression”. Your domain URL is the first thing your visitors or client will see. A good domain name can make a positive impact on visitors and improve your conversions .
  2. It affects SEO. While exact match domains (EMDs) are no longer necessary, keywords in your domain name can still help your SEO ranking.
  3. It defines your brand. Your domain name is a branding opportunity! The right domain name can increase brand recognition.

Important factors of before choosing domain name:

  1. Use .com, .org or .net (most popular ones)
  2. Brandable over generic
  3. Shorter is better
  4. Easy to type
  5. Easy to pronounce
  6. Avoid hyphens and numbers
  7. Consider using a keyword that reflects your website
  8. Think long-term over short term
  9. Check if it’s not trademarked
  10. Use domain name generators when stuck

Here’s how to find a more brandable domain name:

  1. Create new words. You can make up your own catchy, new words. That’s what Google, Bing, and Yahoo did.
  2. Use existing words. You can use a thesaurus to find interesting words that fit your brand.
  3. Use domain name generators. These tools can help you create a unique, brandable domain name from your initial domain ideas and keywords. (We’ll highlight some of our favorite domain name generators later in this post.)

Leave a Reply